Tour Partnerships
Rolex continues multi-year PGA Tour partnership
The PGA Tour's clock still belongs to Rolex, and the watchmaker has the new paperwork to prove it.
Rolex has continued its multi-year partnership with the PGA Tour and remains the tour's Official Timekeeper, according to Golf Business News.
The agreement runs across multiple years, so Rolex's role as the tour's Official Timekeeper is not a one-season arrangement.
Rolex remains the PGA Tour's Official Timekeeper.
The tour keeps its timekeeper, and Rolex keeps the title.